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Meet April Berry Founder of The Velvet Bar

Updated: May 15



Located in Atlanta's Upper West Midtown, nestled within the Riverside community, lies a haven for dessert - The Velvet Bar. Behind its doors lies not just delectable treats but also the story of resilience, passion, and unwavering dedication personified by its founder, April Berry.


Meet April Berry, a 38-year-old entrepreneur, proud wife, and devoted mother, whose journey to success is as sweet as the Red Velvet desserts she creates. Raised in the vibrant city of Orlando, Florida, April credits her strong values to her mother, Marlene Allen. It's from her upbringing that April draws the strength to pursue her dreams relentlessly.


With over 16 years of experience as a formal hairstylist, April decided to embark on a new adventure driven by her passion for baking. In the midst of a global pandemic, she fearlessly launched The Velvet Bar, a haven for dessert lovers craving the perfect Red Velvet experience. Despite the challenging times, April's determination and culinary prowess propelled her venture to unprecedented success.



At The Velvet Bar, every dessert tells a story of love and meticulous craftsmanship. April pours her heart into each recipe, ensuring that every bite is an unforgettable experience. What sets The Velvet Bar apart is not just the decadent flavors but also the use of locally sourced ingredients, including pecans from April's own family in Glennville, GA. It's a testament to her commitment to quality and her deep-rooted connection to her roots.


Photographer Credit: Jecor photography


Love at First Bite - April Berry


Located at 2086 Bolton Rd NW, Atlanta, GA 30318, The Velvet Bar has become a beloved fixture in the Atlanta dessert scene. But April's creations aren't limited to the locals - with worldwide shipping available through their website, even customers in The Virgin Islands can savor the magic of The Velvet Bar.



Photographer Credit: Jecor photography



Beyond her entrepreneurial endeavors, April finds solace in her love for the ocean, underwater life, and cherished moments with her loved ones. She's not just a businesswoman; she's a philanthropist at heart, actively supporting charitable causes and striving to be a beacon of positivity in her community.



Photographer Credit: Jecor photography



For those eager to stay updated on The Velvet Bar's latest events and offerings, a simple follow on social media @TheVelvetBar_ will suffice. But for the true dessert enthusiasts, nothing beats the experience of dropping by, saying hello, and indulging in a slice of April's sweet success.


Follow April




Meet our HerCover Story April Berry

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Subject "Want to be a Cover Girl"


Photographer Credit: Jecor Photography



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